Our process: strategy-first design sprints - how we build sites that convert  ⟶
Northern Digital
DELIVERABLES

Exactly what you get, week by week.

No mystery process, no "trust us". Here's the work you'll see at every step of a build - and everything that lands in your inbox on launch day.

WEEK 1

Strategy sprint

Before any pixels: who your customers are, what makes you the obvious choice, and what the site has to say to win them.

Positioning workshop (90 min, recorded)
Sitemap + page-by-page message plan
Competitor teardown of your local market
WEEK 2

Design

You see the direction early and steer it - no big reveal at the end.

Homepage design in two directions
Full design system: type, color, components
Every page designed, desktop + mobile
2 structured revision rounds
WEEK 3

Build & content

The approved design becomes a fast, editable site while your content gets its final polish.

Development on a staging link you can watch
Copy polish on every page
SEO basics: titles, meta, schema, redirects
Speed + accessibility pass
LAUNCH

Go live & handoff

We launch it, measure it, and hand you the keys - then stay on call for 30 days.

DNS, hosting and SSL configured
Analytics + conversion tracking live
Training video for your team
30 days of free fixes
LAUNCH DAY

One email. Everything in it.

The day your site goes live, you get a single handoff email with every asset, login and file. Yours to keep - even if we never work together again.

Start your build
Your live site + domainAll source code, in your nameDesign files (Figma)CMS logins + admin accessTraining video walkthroughAnalytics dashboard accessBrand assets + guidelinesOwnership letter, in writing

The whole stack, included

No surprise line items. Every build ships on infrastructure we set up, document, and put in your name.

INFRASTRUCTURE
Managed hostingFast, portable, billed in your name
DomainRegistered or transferred to you
SSL certificateHTTPS everywhere, auto-renewing
Cloudflare CDNGlobal edge network + DDoS shield
DNS managementConfigured, documented, handed over
EMAIL
Business emailyou@yourdomain, on your own account
Deliverability setupSPF, DKIM and DMARC configured
Contact formsWired to your inbox and your list
Welcome sequenceWith the email marketing add-on
PROTECTION
Daily backupsAutomatic, restorable in one click
Uptime monitoringWe know it's down before you do
Spam filteringForms protected, no captcha junk
Security updatesKept current on any care plan
PERFORMANCE
Edge cachingPages served from the nearest city
Image optimizationAuto-compressed, modern formats
Core Web VitalsSpeed scores checked at launch
AnalyticsPrivacy-friendly, no cookie banner

And it's all backed by

30 daysFree fixes after launchAnything broken or off in the first month, we fix at no charge - no quibbling about scope.
100%Yours from day oneCode, designs, domain and content are in your name from the first invoice. No hostage-taking.
$0To leaveStandard tools and portable hosting. If you ever want out, you take everything with you - free.